Dr. Amanda Cross currently serves as the Director of Genetic Services for DNA Swine Genetics. She and her team serve as the liaison between swine genetics and production, ensuring that the genetic program is properly implemented within the nucleus system, commercial testing program, multiplication and with customers. Dr. Cross earned her undergraduate degrees in Chemistry and Animal Science from North Carolina State University (NCSU). It was during these college experiences that her passion for the swine industry developed. Following graduation, Dr. Cross continued at NCSU and earned her Master of Science degree in Animal Breeding and Genetics. For her Ph.D., Dr. Cross attended South Dakota State University specializing in Animal Breeding and Genetics, with research focusing on gilt development, piglet survival, feeding behavior and sow longevity. While at DNA Genetics, Dr. Cross obtained her MBA from Gardner-Webb University. Amanda not only has excelled in the implementation of challenging projects, but she enjoys being able to communicate challenging topics to producers, explaining ‘the why’ and helping pork producers to implement strategies in their herds that lead to successful production businesses.